{"id":126386,"date":"2016-02-16T23:58:45","date_gmt":"2016-02-16T23:58:45","guid":{"rendered":"https:\/\/test.swelt.com\/about-us\/history\/"},"modified":"2021-06-22T11:14:26","modified_gmt":"2021-06-22T11:14:26","slug":"history","status":"publish","type":"page","link":"https:\/\/swelt.com\/en\/about-us\/history\/","title":{"rendered":"History"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"126386\" class=\"elementor elementor-126386 elementor-126373\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f098c2f elementor-section-boxed elementor-section-height-default elementor-section-height-default neuron-fixed-no\" data-id=\"2f098c2f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6f5c5502\" data-id=\"6f5c5502\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b21aa3f elementor-section-boxed elementor-section-height-default elementor-section-height-default neuron-fixed-no\" data-id=\"b21aa3f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2feebf7\" data-id=\"2feebf7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f36ef5 elementor-widget elementor-widget-text-editor\" data-id=\"3f36ef5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>sch\u00f6nereWelt! (german; means literally translated \u201cmore beautiful world!\u201c) is a design studio for media and cross-platform visual development, founded by Sven Steinmeyer in 1993. It is born of the cultural and political environment of the early nineties \u2013 techno, Love Parade, the fall of the Berlin Wall \u2013 and Steinmeyer\u2019s love of design and digital technology.<\/p>\n<p>Those who party together can work together \u2013 and soon, <a href=\"http:\/\/swelt.com\/mehr-ueber-uns\/#team\">an interdisciplinary network of creatives, designers, artists, nerds and visionaries was formed, a network <\/a>that still exists today, ever expanding. The network ensures a high level of competency while offering scalable output.<\/p>\n<p><a href=\"https:\/\/swelt.com\/en\/tag\/techno-en\/\">Techno<\/a> was to accompany the IT revolution as a hymn, and thus we celebrated the end of the industrial era while simultaneously ushering in a brand new medium \u2013 the internet \u2013 which we have <a href=\"\/?tag=x3network\">pioneered since 1995<\/a>.<\/p>\n<p>The briefs we received at the time demonstrated that working within the often narrow framework of corporate designs and identities could prove to be a much greater challenge than constant, and complete artistic freedom. This led to numerous new, exciting online and offline projects and clients, from fields such as industry, the economy and media.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6413513 elementor-widget elementor-widget-text-editor\" data-id=\"6413513\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote>\n<p><strong>I make the world &#8211; widdewidde as I like it &#8230;<\/strong><\/p>\n<p><em>Pippi Langstrumpf, 1969<\/em><\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e21b9cf\" data-id=\"e21b9cf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-04c6d69 elementor-widget elementor-widget-text-editor\" data-id=\"04c6d69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<\/p>\n<\/p>\n<\/p>\n<p>In 1998, sch\u00f6nereWelt! established its atelier and headquarters in a penthouse in Sendling, close to Munich\u2019s meatpacking district. As such, networking was made easier \u2013 creative minds could meet in person, in contrast to the early, primarily virtual collaborations. <\/p>\n<p>We had already garnered extensive experience in providing graphic design for club nights and parties. Thanks to the relatively new art form of <g id=\"gid_0\">VJing<\/g>, from 1999 onwards, it was possible to make the design a lot more all-encompassing \u2013 the design became an integral part of the party. This meant that art was able to be discovered and absorbed entirely casually and informally \u2013 live visuals were a new form of expression, a melting pot of graphics, art, video and technology. <\/p>\n<p>Sven Steinmeyer. aka \u65af\u6587\u5929 discovered the Middle Kingdom in 2006, when he expanded sch\u00f6nereWelt\u2019s area of operations to Peking. Here, a great many exciting and intercultural projects in <a style=\"text-decoration-line: underline; color: #2e2e2e; transition: color 75ms ease 0s;\" href=\"https:\/\/swelt.com\/en\/tag\/china-en\/\">China<\/a> came to be.<\/p>\n<p>We support and accompany numerous happy clients from business enterprises, from arts and culture, from charitable and social sectors and governmental organizations in Europe, China and North America, with wonderful projects in classic core areas such as logo development, <a style=\"text-decoration-line: underline; color: #2e2e2e; transition: color 75ms ease 0s;\" href=\"http:\/\/swelt.com\/category\/blog\/work\/art-direction-graphic-design\/\">art direction<\/a>, <a style=\"text-decoration-line: underline; color: #2e2e2e; transition: color 75ms ease 0s;\" href=\"http:\/\/swelt.com\/category\/blog\/work\/graphic-design\/\">graphic design<\/a>, and <a style=\"text-decoration-line: underline; color: #2e2e2e; transition: color 75ms ease 0s;\" href=\"http:\/\/swelt.com\/category\/blog\/work\/video\/\">motion<\/a>, media and interface design. We also offer consulting, conception and interior design, and, thanks to our twenty-year experience working online, we provide sustainable search engine optimization and advertisements, content provision and social media marketing (SEO\/SEM\/SMM\/etc). We view the latter as <a style=\"text-decoration-line: underline; color: #2e2e2e; transition: color 75ms ease 0s;\" href=\"http:\/\/www.gegenwartsmarketing.com\/\" target=\"_blank\" rel=\"noopener\">Gegenwartsmarketing<\/a>: marketing for the present age. As a side note, we have been working with <a style=\"text-decoration-line: underline; color: #2e2e2e; transition: color 75ms ease 0s;\" href=\"\/?tag=barrierearm\">accessible websites<\/a> since 2006, meaning we have a high level of SEO expertise.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec821a9 elementor-widget elementor-widget-image\" data-id=\"ec821a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/swelt.com\/wp-content\/uploads\/2012\/06\/sch\u00f6nereWelt-china.png\" class=\"attachment-bifrost_image_size_1 size-bifrost_image_size_1 wp-image-2093\" alt=\"sch\u00f6nereWelt! china \u65af\u6587\u5929\" srcset=\"https:\/\/swelt.com\/wp-content\/uploads\/2012\/06\/sch\u00f6nereWelt-china.png 674w, https:\/\/swelt.com\/wp-content\/uploads\/2012\/06\/sch\u00f6nereWelt-china-150x150.png 150w, https:\/\/swelt.com\/wp-content\/uploads\/2012\/06\/sch\u00f6nereWelt-china-300x300.png 300w, https:\/\/swelt.com\/wp-content\/uploads\/2012\/06\/sch\u00f6nereWelt-china-270x270.png 270w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>sch\u00f6nereWelt! (german; means literally translated \u201cmore beautiful world!\u201c) is a design studio for media and cross-platform visual development,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":6397,"parent":52639,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-126386","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>History &#8211; sch\u00f6nereWelt!<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swelt.com\/en\/about-us\/history\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"History &#8211; sch\u00f6nereWelt!\" \/>\n<meta property=\"og:description\" content=\"sch\u00f6nereWelt! 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